Value Of Economic Value Of Vegetation Environmental Services As A Clean Air Provider Service With The WTP (Willingness To Pay) Method At The USU Padang Bulan Campus

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Economic Valuation of Vegetation Environmental Services as a Clean Air Provider at the USU Padang Bulan Campus with the WTP Method

Introduction

Clean air is a vital element for the survival of all living things, including humans. In the midst of increasing pollution problems, green open space (RTH) functions as a city lung that plays a role in recycling CO2 gas into O2. For this reason, the importance of vegetation in the environment, especially at the University of North Sumatra (USU) Padang Bulan, needs to be optimized and assessed economically. This economic assessment aims to provide numbers that reflect the value of environmental services produced by vegetation on the campus, especially in the provision of clean air.

The significance of this study lies in its ability to provide a comprehensive understanding of the economic value of vegetation as a clean air provider. By using the Willingness To Pay (WTP) method, this research aims to determine the economic value of campus vegetation in providing clean air services, as well as identifying the factors that influence the willingness of respondents to pay for this environmental service. The results of this study will provide valuable insights for policymakers, campus administrators, and the general public to understand the importance of vegetation in maintaining a healthy environment.

Methodology

This research was conducted at the USU Padang Bulan campus with the aim of determining the economic value of campus vegetation in providing clean air services. The method used to obtain the WTP logistics regression model is binary logistics regression with the advanced method. The data collected from the survey was analyzed using SPSS software to determine the factors that influence the willingness to pay for clean air environmental services.

The survey was conducted among the students, staff, and faculty members of the USU Padang Bulan campus. The respondents were asked to provide their demographic information, perception of the ability of vegetation in providing clean air, and their willingness to pay for this environmental service. The data collected was then analyzed using the binary logistics regression model to determine the factors that influence the willingness to pay.

Results

The results showed that the average willingness to pay for clean air environmental services at the USU Padang Bulan campus reached Rp 528,560.76 per year. This result indicates that the respondents are willing to pay a significant amount of money for clean air environmental services. The factors that influence the willingness to pay include monthly income (X5), perception of the ability of vegetation in providing adequate clean air (X7), and the perception that air quality can affect comfort (X8).

The results also showed that the three independent variables (monthly income, perception of the ability of vegetation in providing clean air, and perception that air quality can affect comfort) affect the dependent variable (WTP probability) of 90.7%. This result indicates that the respondents who have a higher monthly income, perceive the ability of vegetation in providing clean air, and perceive that air quality can affect comfort are more likely to be willing to pay for clean air environmental services.

Discussion

The results of this study have several implications for policymakers, campus administrators, and the general public. Firstly, the results indicate that the respondents are willing to pay a significant amount of money for clean air environmental services. This suggests that the respondents value the importance of clean air and are willing to pay for it.

Secondly, the results indicate that the factors that influence the willingness to pay include monthly income, perception of the ability of vegetation in providing clean air, and perception that air quality can affect comfort. This suggests that the respondents who have a higher monthly income, perceive the ability of vegetation in providing clean air, and perceive that air quality can affect comfort are more likely to be willing to pay for clean air environmental services.

Thirdly, the results indicate that the respondents who have a higher monthly income are more likely to be willing to pay for clean air environmental services. This suggests that the respondents who have a higher monthly income are more likely to value the importance of clean air and are willing to pay for it.

Conclusion

In conclusion, the results of this study indicate that vegetation at the USU Padang Bulan campus has a significant economic value as a clean air provider. With the willingness of the community to pay for this environmental service, the campus and the local government are expected to be more attentive and manage green open space as an effort to improve air quality and public health.

Through awareness and active participation, we can jointly protect the environment for a better future. The results of this study provide valuable insights for policymakers, campus administrators, and the general public to understand the importance of vegetation in maintaining a healthy environment.

Recommendations

Based on the results of this study, several recommendations can be made. Firstly, the campus and the local government should be more attentive and manage green open space as an effort to improve air quality and public health.

Secondly, education and socialization regarding the benefits of vegetation and green open space should be increased. This can be done through various means such as workshops, seminars, and awareness campaigns.

Thirdly, the respondents who have a higher monthly income should be targeted for education and socialization regarding the benefits of vegetation and green open space. This can be done through targeted awareness campaigns and education programs.

Limitations

This study has several limitations. Firstly, the study was conducted only at the USU Padang Bulan campus and may not be generalizable to other campuses or locations.

Secondly, the study used a binary logistics regression model to determine the factors that influence the willingness to pay. This model may not capture all the factors that influence the willingness to pay.

Thirdly, the study did not consider the impact of other factors such as climate change, pollution, and urbanization on the willingness to pay.

Future Research Directions

Several future research directions can be identified. Firstly, the study can be replicated at other campuses or locations to determine the generalizability of the results.

**Secondly, the study can use other models such as multiple linear regression or decision tree analysis to determine the factors that influence the willingness to pay.

Thirdly, the study can consider the impact of other factors such as climate change, pollution, and urbanization on the willingness to pay.

References

Note: The references provided are for illustration purposes only and may not be actual references used in the study.
Q&A: Economic Valuation of Vegetation Environmental Services as a Clean Air Provider at the USU Padang Bulan Campus with the WTP Method

Frequently Asked Questions

Q: What is the economic value of vegetation environmental services as a clean air provider at the USU Padang Bulan campus?

A: The economic value of vegetation environmental services as a clean air provider at the USU Padang Bulan campus is estimated to be Rp 528,560.76 per year.

Q: What are the factors that influence the willingness to pay for clean air environmental services?

A: The factors that influence the willingness to pay for clean air environmental services include monthly income, perception of the ability of vegetation in providing clean air, and perception that air quality can affect comfort.

Q: Why is it important to value the economic benefits of vegetation environmental services?

A: Valuing the economic benefits of vegetation environmental services is important because it helps to understand the importance of vegetation in maintaining a healthy environment and provides a basis for making informed decisions about resource allocation.

Q: How can the results of this study be used to inform policy and decision-making?

A: The results of this study can be used to inform policy and decision-making by providing a basis for understanding the economic benefits of vegetation environmental services and the factors that influence the willingness to pay for these services.

Q: What are the limitations of this study?

A: The limitations of this study include the fact that it was conducted only at the USU Padang Bulan campus and may not be generalizable to other campuses or locations. Additionally, the study used a binary logistics regression model to determine the factors that influence the willingness to pay, which may not capture all the factors that influence the willingness to pay.

Q: What are the implications of this study for the management of green open space?

A: The implications of this study for the management of green open space are that it highlights the importance of vegetation in maintaining a healthy environment and provides a basis for making informed decisions about resource allocation.

Q: How can the results of this study be used to promote the importance of vegetation environmental services?

A: The results of this study can be used to promote the importance of vegetation environmental services by highlighting the economic benefits of these services and the factors that influence the willingness to pay for them.

Additional Questions and Answers

Q: What is the role of vegetation in maintaining a healthy environment?

A: Vegetation plays a crucial role in maintaining a healthy environment by providing clean air, mitigating the effects of climate change, and supporting biodiversity.

Q: How can the economic benefits of vegetation environmental services be promoted?

A: The economic benefits of vegetation environmental services can be promoted by highlighting the importance of vegetation in maintaining a healthy environment and providing a basis for making informed decisions about resource allocation.

Q: What are the benefits of using the WTP method to value the economic benefits of vegetation environmental services?

A: The benefits of using the WTP method to value the economic benefits of vegetation environmental services include the fact that it provides a basis for understanding the economic benefits of these services and the factors that influence the willingness to pay for them.

Q: How can the results of this study be used to inform the development of policies and programs related to green open space?

A: The results of this study can be used to inform the development of policies and programs related to green open space by providing a basis for understanding the economic benefits of vegetation environmental services and the factors that influence the willingness to pay for these services.

Conclusion

In conclusion, the results of this study provide valuable insights into the economic benefits of vegetation environmental services as a clean air provider at the USU Padang Bulan campus. The study highlights the importance of vegetation in maintaining a healthy environment and provides a basis for making informed decisions about resource allocation. The results of this study can be used to inform policy and decision-making, promote the importance of vegetation environmental services, and inform the development of policies and programs related to green open space.