The Effect Of Supply Chain Management On Competitive Advantage And Construction Company Performance At PT Mitra Rasa Teknik Karya

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The Effect of Supply Chain Management on Competitive Advantage and Construction Company Performance at PT Mitra Rasa Teknik Karya

Introduction

In today's fast-paced and highly competitive business environment, supply chain management (SCM) has become a crucial factor that affects various operational and financial aspects of construction companies. The construction industry is a service-based industry that requires efficient and effective supply chain management to deliver high-quality services and products to customers. PT Mitra Rasa Teknik Karya, a leading construction company, has implemented a SCM strategy to achieve competitive advantage and improve company performance. This study aims to analyze the effect of SCM on competitive advantage and company performance at PT Mitra Rasa Teknik Karya.

The Importance of Supply Chain Management in Construction Companies

Supply chain management is a critical component of a company's overall strategy that involves the coordination and management of all activities related to the flow of goods, services, and information from raw materials to end customers. In the construction industry, SCM plays a vital role in ensuring that materials and equipment are delivered on time, in the right quantity, and at the right quality. Effective SCM can help construction companies to reduce costs, improve efficiency, and enhance customer satisfaction.

The Role of Supply Chain Management in Achieving Competitive Advantage

Competitive advantage is a key factor that differentiates a company from its competitors. In the construction industry, SCM can help companies to achieve competitive advantage by providing them with the ability to deliver high-quality services and products to customers. By implementing a SCM strategy, PT Mitra Rasa Teknik Karya can reduce costs, improve efficiency, and enhance customer satisfaction, which can lead to increased competitiveness in the market.

The Impact of Supply Chain Management on Company Performance

Company performance is a critical factor that affects the success of a company. In the construction industry, SCM can help companies to improve their performance by reducing costs, improving efficiency, and enhancing customer satisfaction. By implementing a SCM strategy, PT Mitra Rasa Teknik Karya can improve its performance by reducing costs, improving efficiency, and enhancing customer satisfaction.

Methodology

This study used a quantitative method with an associative approach to analyze the effect of SCM on competitive advantage and company performance at PT Mitra Rasa Teknik Karya. The sampling technique used was purposive sampling, where a sample of 40 respondents was obtained. Primary data were collected through the distribution of questionnaires directly in the company and through Google Form, while secondary data were obtained from the Tender Manager and Office Manager of PT Mitra Rasa Teknik Karya and Literature Study.

Data Analysis

Data analysis was carried out using various techniques, including instrument tests, validity tests, reliability tests, classical assumption tests, simple linear regression analysis, and hypothesis tests with the help of SPSS version 25 software. The results of the analysis showed that SCM had a positive and significant influence on the company's competitive advantage, with a t value greater than the t table value, which is 4,808 (4,808> 2,026), and the significance value obtained is 0.001 <0.05.

Furthermore, SCM is also proven to have a positive and significant impact on the company's performance, with a t count value of 2,837 (2,837> 2,026) and the significance value obtained is 0.007 <0.05. This shows that the application of a good SCM at PT Mitra Rasa Teknik Karya not only increases competitiveness in the market, but also contributes significantly to improving the overall performance of the company.

Conclusion

In conclusion, this study has shown that effective supply chain management is very important for construction companies to achieve competitive advantage and optimal performance. By focusing attention on SCM aspects, PT Mitra Rasa Teknik Karya is not only able to increase customer satisfaction but also maintain the growth and sustainability of companies in this increasingly competitive industry. The implementation of the right SCM strategy will be a key step in maintaining the company's position in the market and encouraging innovation and sustainable operational efficiency.

Recommendations

Based on the findings of this study, the following recommendations are made:

  1. Implement a SCM strategy: PT Mitra Rasa Teknik Karya should implement a SCM strategy that is tailored to the company's specific needs and goals.
  2. Focus on customer satisfaction: The company should focus on customer satisfaction by providing high-quality services and products to customers.
  3. Reduce costs and improve efficiency: The company should reduce costs and improve efficiency by implementing cost-saving measures and improving operational efficiency.
  4. Encourage innovation and sustainable operational efficiency: The company should encourage innovation and sustainable operational efficiency by investing in new technologies and processes.

Limitations of the Study

This study has several limitations, including:

  1. Sample size: The sample size used in this study was relatively small, which may limit the generalizability of the findings.
  2. Data collection method: The data collection method used in this study was limited to questionnaires and secondary data, which may not provide a comprehensive understanding of the company's SCM practices.
  3. Time period: The study was conducted over a limited time period, which may not capture the full impact of SCM on competitive advantage and company performance.

Future Research Directions

Future research should focus on the following areas:

  1. Investigating the impact of SCM on company performance: Future research should investigate the impact of SCM on company performance in more detail, including the specific factors that contribute to improved performance.
  2. Examining the role of SCM in achieving competitive advantage: Future research should examine the role of SCM in achieving competitive advantage in more detail, including the specific strategies and practices that contribute to increased competitiveness.
  3. Investigating the impact of SCM on customer satisfaction: Future research should investigate the impact of SCM on customer satisfaction in more detail, including the specific factors that contribute to increased customer satisfaction.
    Q&A: The Effect of Supply Chain Management on Competitive Advantage and Construction Company Performance at PT Mitra Rasa Teknik Karya

Q: What is supply chain management (SCM) and how does it affect construction companies?

A: Supply chain management (SCM) is a critical component of a company's overall strategy that involves the coordination and management of all activities related to the flow of goods, services, and information from raw materials to end customers. In the construction industry, SCM plays a vital role in ensuring that materials and equipment are delivered on time, in the right quantity, and at the right quality. Effective SCM can help construction companies to reduce costs, improve efficiency, and enhance customer satisfaction.

Q: What is the role of SCM in achieving competitive advantage?

A: SCM can help construction companies to achieve competitive advantage by providing them with the ability to deliver high-quality services and products to customers. By implementing a SCM strategy, PT Mitra Rasa Teknik Karya can reduce costs, improve efficiency, and enhance customer satisfaction, which can lead to increased competitiveness in the market.

Q: How does SCM impact company performance?

A: SCM can help construction companies to improve their performance by reducing costs, improving efficiency, and enhancing customer satisfaction. By implementing a SCM strategy, PT Mitra Rasa Teknik Karya can improve its performance by reducing costs, improving efficiency, and enhancing customer satisfaction.

Q: What are the benefits of effective SCM in the construction industry?

A: The benefits of effective SCM in the construction industry include:

  • Reduced costs
  • Improved efficiency
  • Enhanced customer satisfaction
  • Increased competitiveness in the market
  • Improved company performance

Q: What are the challenges of implementing SCM in the construction industry?

A: The challenges of implementing SCM in the construction industry include:

  • Complexity of supply chain networks
  • Limited visibility and control over supply chain activities
  • Difficulty in managing multiple stakeholders and suppliers
  • Limited resources and budget
  • Limited expertise and knowledge in SCM

Q: How can construction companies overcome the challenges of implementing SCM?

A: Construction companies can overcome the challenges of implementing SCM by:

  • Developing a clear SCM strategy and vision
  • Building a strong and experienced SCM team
  • Investing in technology and systems to improve visibility and control over supply chain activities
  • Developing strong relationships with suppliers and stakeholders
  • Continuously monitoring and evaluating SCM performance

Q: What are the key performance indicators (KPIs) for SCM in the construction industry?

A: The key performance indicators (KPIs) for SCM in the construction industry include:

  • On-time delivery rate
  • Inventory turnover rate
  • Supply chain lead time
  • Supplier performance rating
  • Customer satisfaction rating

Q: How can construction companies measure the effectiveness of their SCM strategy?

A: Construction companies can measure the effectiveness of their SCM strategy by:

  • Tracking and analyzing KPIs
  • Conducting regular supply chain audits and assessments
  • Gathering feedback from customers and suppliers
  • Conducting regular reviews and evaluations of SCM performance

Q: What are the future trends and developments in SCM for the construction industry?

A: The future trends and developments in SCM for the construction industry include:

  • Increased use of technology and automation in SCM
  • Greater emphasis on sustainability and environmental responsibility in SCM
  • Increased focus on collaboration and partnership with suppliers and stakeholders
  • Greater emphasis on data analytics and business intelligence in SCM
  • Increased use of blockchain and other emerging technologies in SCM.